Swinnerton Cycles

Cycle Shops

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Website | 01782 747782
67, 75 Victoria Rd, Fenton, Stoke-on-Trent ST4 2HG, UK

Opening Hours:
Monday: 9:00 AM – 5:30 PM
Tuesday: 9:00 AM – 5:30 PM
Wednesday: 9:00 AM – 5:30 PM
Thursday: 9:00 AM – 5:30 PM
Friday: 9:00 AM – 5:30 PM
Saturday: 9:00 AM – 4:00 PM
Sunday: Closed


Area Served:
Within 4 miles (6.4km) of 67, 75 Victoria Rd, Fenton, Stoke-on-Trent ST4 2HG, UK
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Swinnerton Cycles was established in 1915 and is Stoke on Trent & Staffordshire's leading cycle shop. With a comprehensive range of bikes, accessories, components & clothing, Swinnerton Cycles has the largest selection of cycling products in Stoke on Trent. Our workshop is fully accredited and has a fast turnaround keeping you on the road for longer so if you are looking for bike shops in Stoke on Trent we have it all Swinnerton Cycle is Staffordshires only Shimano Service Centre providing workshop facilities with Cytech Level 3 Mechanics and also Bike Fitting. Swinnerton Cycles is the Official UK Stockist for the following cycling brands: Pinarello Bikes, Merida Bikes, Giant Bikes, Trek Bikes, Ridgeback Bikes, Genesis Bikes, Colnago Bikes, Look Bikes, Shimano, Sram, Campagnolo, Mavic, Bontrager, Exposure, Camelbak, Cateye, Garmin, DT Swiss, Torq, and SKS.

Google Rating: 4.4 out of 5 stars (87 total ratings)

d harris
5 Star
I’ve purchased many bikes over the years I’ve been riding from various different establishments, the 5 star service I received from swinnerton cycles from the point of ordering right through to hand delivering the bike to me ( a 5 hour min Round trip) was truly exemplary, would not hesitate to recommend them to anyone. Thanks again
Thursday 18th November 2021
GuzziHero
5 Star
Great bike store, with friendly and knowledgeable staff and a large range of bikes and equipment from medium to competition class. Has been in the business for decades and always trustworthy and dependable.
Monday 11th October 2021
Sam Melbourne
5 Star
Excellent service and honest advice! Called this morning with a few questions and James gave me a suggestion to try along with a replacement option to solve my issue. Tried the quick and easy fix he suggested and it solved my problem. Thanks James, much appreciated mate!
Saturday 19th June 2021
Kendall Smith
1 Star
Absolutely shocking service. Took payment for express delivery, then were extremely rude when told the part hadn’t arrived a week later. Then refused to refund delivery charge. Avoid !
Thursday 26th August 2021
Adam Rodgers
5 Star
A great shop, I went looking for a new saddle. Very patient and helpful, letting me try several different shapes and makes on the fitting machine.
Saturday 7th August 2021